What’s New
Community Panels on the Future of Tourism in Asheville & Buncombe County
Explore Asheville is charting a new course for the tourism community aligned with broader community goals. These efforts are organized around four strategic pillars, which we discussed with community leaders in a series of webinars. View recordings here.
Explore Asheville Announces Appointment of Veteran Hospitality Executive as New VP Of Sales
PRESS RELEASE: Asheville native Marshall Hilliard, an award-winning leader in hospitality sales and marketing, held top positions with major hotel brands prior to his selection from among candidates across the country.
Tourism Community Update: A Recap of the BCTDA May Board Meeting
The TOURISM COMMUNITY UPDATE provides highlights of Buncombe County Tourism Development Authority meetings. Click through for a recap of the BCTDA’s May 2021 meeting, including an overview of the local lodging market, and a presentation of the proposed budget for the upcoming fiscal year.
Perspectives Guest Post | Amplifying Equity & Inclusion in Craft Beer
The personal perspective on racial identity by the President of Highland Brewing Company, Leah Wong Ashburn, who also serves as an appointed, volunteer member of the Buncombe County Tourism Development Authority.
Tourism Community Update: A Recap of the BCTDA April Board Meeting
The TOURISM COMMUNITY UPDATE provides highlights of Buncombe County TDA meetings. Click through for a recap of the BCTDA’s April 2021 meeting, with updates on Explore Asheville’s marketing plans and activities as well as information on tourism’s four strategic pillars.
Tourism Community Update: A Recap of the BCTDA Annual Planning Retreat + March Board Meeting
The TOURISM COMMUNITY UPDATE provides highlights of Buncombe County TDA meetings. Click through to read a recap of the BCTDA’s Annual Planning Retreat as well as the March 2021 meeting, with links to recordings.
What’s New
3 Upcoming Deadlines: Workforce Survey, COVID Relief, TPDF Applications
Important dates include June 1 at 5 pm, the deadline for Phase I applications for the Tourism Product Development Fund. Buncombe County nonprofits and municipal partners are invited to apply.
Diversity Training Toolkit & Photo Gallery from Tourism Summit 2022 Now Online
Explore Asheville’s Tourism Summit 2022: The Future of Travel was held at Omni Grove Park Inn on May 18, with more than 200 in attendance. Find links here to the photo gallery and the diversity training toolkit.
Applications for Phase 2 COVID Relief Business Recovery Grant Program Due June 1
$200 million is available to agribusinesses, massage therapists, farmers, and others in addition to arts, entertainment, recreation, hotels, restaurants, bars, food services, and others.
Explore Asheville’s Strategic Imperatives
Community Partners