News

2024 Annual Meeting Recap

Thank you to the nearly 300 local partners who joined us at Crest Mountain’s Crest Center Pavilion for Explore Asheville’s 2024 Annual Meeting!

Nearly $10 Million Committed to Tourism-Related Community Projects Through BCTDA’s Inaugural Legacy Investment From Tourism Fund

The BCTDA approved nearly $10 million of new investments in a dozen tourism-related capital projects to benefit visitors and residents. The Legacy Investment from Tourism (LIFT) Fund provides financial investment through grants, loan guarantees, or pledges of debt service to tourism-related capital projects that will increase patronage of lodging facilities and benefit the community at large in Buncombe County.