The Economic Impact of Tourism on Buncombe County In 2012, Buncombe County welcomed 9.1 million visitors, including 3.1 million overnight guests. Visitors spent $1.5 billion, generating $2.3 billion in economic impact and supporting 22,924 jobs. Watch a short animation highlighting the ways tourism works for the Asheville area. View all of the CVB’s tourism research […]

Industry partners gathered at the 2014 BCTDA Annual Meeting to hear about the record-breaking accomplishments of the destination in the past year. Buncombe County had the highest increase in visitor spending in the state last year – nearly doubling the average increase. New sales and marketing initiatives for 2014-2015 were also announced including a new […]

Industry partners gathered at the BCTDA 2015 Annual Meeting to hear the BCTDA Annual Report of the industry and ACVB performance, as well as a special presentation featuring Adam Sacks, renowned economist of the tourism division of Oxford Economics. Mr. Sacks presented new research, "Destination Promotion: An Engine of Economic Development," focusing on how investments […]

Please join us for the BCTDA Annual Meeting featuring a keynote presentation by George Zimmermann of Longwoods International USA, Inc. Mr. Zimmermann will share key insights on how destination promotion contributes to economic development and sustainability as he presents “Tourism Promotion: An Economic Engine.” The William A.V. Cecil Award and the BCTDA Annual Report will also be presented.

We invite you to join fellow industry partners, and celebrate a successful 2015-16 year with our generous sponsor, Biltmore.

Industry Partners gathered at the Country Club at The Omni Grove Park Inn on September 13, 2017 to attend the BCTDA Annual Meeting featuring a keynote presentation by the BCTDA and Explore Asheville CVB leadership focusing on the previous fiscal year’s marketing and sales strategies. The William A.V. Cecil Award was presented to former Executive […]

Please join us for the BCTDA Annual Meeting with special guest, Andrew Nelson of National Geographic Travel, who will reveal how his organization inspires travel with "passion and purpose" and how you can inspire visitors to return again and again.

The Buncombe County Tourism Development Authority and Explore Asheville hosted its Annual Meeting on September 5, 2019 at the Omni Grove Park Inn. Explore Asheville presented the Annual Report and a status update on the Tourism Management & Investment Plan. The creative team from the 360i advertising agency unveiled the new advertising campaign. The program […]