Industry partners joined us for an update from the sales and marketing teams: The marketing team has been rolling out new initiatives, creative and campaigns. Marketing Vice President Marla Tambellini shared campaign strategies and integrated seasonal marketing efforts from the past several months and showcased the messaging in-market now aimed at generating first quarter visitation. […]

Explore Asheville celebrates local businesses throughout Buncombe County year-round, and on February 12, we’re teaming up with Asheville Grown Business Alliance in support of the Go Local Week to host the Love Local Business Resource Fair!

Please join us on Thursday, February 27, for an update on the expansion of the Wayfinding system in the River Arts District. Building on input gathered at previous community meetings in January and August 2019, the presentation will include a review of signage designs and locations.

Please join us on Wednesday, March 18, for this signature event designed for hospitality industry leadership. Chris Cavanaugh of Magellan Strategy Group will present an economic outlook, and Explore Asheville President & CEO Stephanie Brown will report on destination and lodging performance with a look ahead for the coming year.

Please join us on Thursday, March 26, for an informative update from the Explore Asheville PR team on the latest events, openings, and trends in the destination.