Lodging partners and community stakeholders gathered for a presentation by Chad Church, Vice President of Operations for STR Global, on market performance and forecasting for the coming year, including analysis of the short term rental market in Buncombe County. Additionally, Stephanie Brown, President & CEO of Explore Asheville, shared a midyear business report.

Download the presentations:

Mid-Year Business Report
Stephanie Brown, President & CEO, Explore Asheville

Outlook on Lodging
Chad Church, Vice President of Operations, STR Global

Chad Church is Vice President, Client Services for STR (STR, Inc.). STR provides clients from multiple market sectors with premium, global data benchmarking, analytics and marketplace insights. Founded in 1985, STR maintains a presence in 10 countries around the world with a corporate North American headquarters in Hendersonville, Tennessee, and an international headquarters in London, England.

In his role, Mr. Church manages the account management, call center, contracting, special projects and analysis operations at STR. In addition, he is responsible for planning and implementing custom research and special projects for consulting, investment, government and corporate hotel clients. He is a regular speaker at industry meetings and conventions and is a frequent contributor to various media outlets.